In recent years, sales and marketing departments have found a way to describe today’s consumer: they call us crossumers . The term may sound like you, as we discussed in this old post, but let us refresh your memory: what characterizes a crossumer is its status as experts . In other words, we are going to buy fewer items, with less budget, but with much more information . We are demanding and aware that the crisis forces us to be more attentive to our shopping cart.
Yes, we want to save, and that’s why we put together discount coupons, catalogs of offers and mobile applications that help us keep up to date with everything that happens in our accounts as Jessica does, of course ?
Today we want to present an application that surely surprises you: it’s about Kelt. Why are you going to have it among your favorites? Because if you use it to plan your purchases, the brands you consume the most will pay you . It’s not that they are going to make you discounts; They will give you cash. What does it sound good to?
The application is available for Bestphone and Bandroid, and is completely free. He took his first steps in autumn 2014 and on his website they have a money counter that they have ‘returned’ so far to their users: more than 58,000 euros in a few months of life. The mechanism is simple: when making the purchase, we must point and choose the promotions and products that interest us most, without discriminating brands or chains .
Once we have our purchase ticket, we must photograph it so that those promotions look good and store it in the application, which will validate that it is OK in a maximum of 48 hours. Each of your tickets will swell your virtual account, so that when you get to accumulate 20 euros in discounts , you can go to any ATM of any bank to withdraw them using a code provided by the application itself.
Kelt works with many brands of medium and large consumption: … Why do they lend themselves to participate? For them it is a good way to reward customer loyalty and compete with white brands, in addition to serving them to collect data on consumer behavior .
Beating the coupons
The ultimate goal of this application is that you earn money buying, however contradictory it may sound, and call it cash-back . It is about the brand returning a small amount to buy their products: they can be 20, 40, 60 cents or 2 euros, the range is wide. We talk about products of all kinds: gasoline, rice, bread, moisturizer, soft drinks …
He thinks that an average family spends one 2,300 euros a year in supermarkets, with a weekly budget of about 60 euros for each purchase. If you can periodically take advantage of this type of promotions, you will see how the numbers square best at the end of the month.
As a good crossumer , we know that you like to be attentive to each promotion, but if you don’t want to miss anything, you can subscribe to the Kelt newsletter to inform you about what’s new every week.
Do not forget to work hard when taking photos of tickets, because you have to clearly see the product, time, place of purchase, etc., and so, thanks to a recognition technology called Automated Content Recognition (ACR) , you You can process and validate your receipt. It also doesn’t hurt that you consult the terms and conditions of the app so you don’t have any doubt about its operation.
Other cash back platforms
In this post we have recommended a way to earn money through your smartphone , but if you are a regular Internet buyer, you have already seen similar initiatives. Here are some of the most popular groups when using this loyalty strategy:
Refunding money on your purchases
Have you dared to sign up for the ‘ cash back movement ‘? Refunding money on your purchases can be addictive, really! If you want to have all these small incomes controlled in detail and in real time, don’t forget to use the Jessica app ! . to see how much the brands are paying you to consume them. Take it as a reward for your saving spirit.